UK Staycation company for pet lovers. PetsPyjamas champions sustainable travel in the UK with your four-legged friend.

Problem: To further increase customer loyalty and repeat bookings.

Solution: I developed the Priority Paws Hub, where customers could track everything to do with their interaction with the brand. This developed into a section for the “Paw Points” scheme which would reward loyalty with vouchers to spend online. I created a contemporary visual style for the hub that was fun, vibrant, engaging, and warm speaking to the PetsPyjamas audience of young working professionals. The hub is easy to navigate and dynamic across mobile and desktop giving customers a place fun and engaging space to interact with the brand time and time again.